Jean-Marie Le Guen (NPA Board): “The concept is still very fuzzy”
What are the main findings of this survey? The first lesson is that the connected TV has a good mind awareness in France since 45% of respondents answered “yes” to the question “have you heard about ? ”
Another lesson: if 49% of households are now connected, only 29% are in fact, about three out of five of those who have the opportunity.
The big surprise of the study is that today the first gateway connection between television and the Internet, it is the video game consoles. It’s actually quite logical, because the consoles are the first installed base of machines connectable. They are already available to the consumption of leisure (games, music, movies, television) and they are installed under the TV with a single wire to connect . Another trend: the Blu-Ray, more and more, will be connecting to the Internet. And there, use the equipment and go faster than the TV.
TVs connected or connectable, box of Internet access providers now Blu-ray players and game consoles. This proliferation of devices does not contribute does not maintain a confusion among the general public? course. The perception of the TV connected by the public is one of the problems emerging from the study. The concept is still very unclear. The term is known, but what is really behind, earnings user, is little understood.
There is a lot of people who buy a TV log on or a console, do not connect. In fact, it is clear that a significant proportion of people do not even know they have a possibility to connect, as this was not a problem when buying.
TV makers do not always facilitate the task of consumers in this area, with offers not always easy to read … It is a fact, but we say also that it is a hyper competitive market, low-margin, where it is difficult to maintain a sustainable advantage
in terms of innovation.
TV connected arose first as a way to upgrade the high-end TVs and the entire range. Manufacturers must also differentiate the neighbors. As a result, each has developed its own overlay software, and content providers now find themselves forced to rewrite their applications for each brand. In fact, it must be interoperable, but not too much to differentiate the neighbor.
Articles Related to Jean-Marie Le Guen (NPA Board): "The concept is still very fuzzy"
How to use PS3 break to jailbreak PS3?
Step 1 Switch off the console before connecting the USB PS Jailbreak. Follow the procedure depending on the console you own. PlayStation 3 FAT Simply ...
Nearly half of gamers are female
Some 23 million people in Germany regularly play computer and video games. Almost half of them - in fact 44 percent - are women, as ...
Wi-Fi Killer Sperm?
Laptops affect male fertility. Or rather, the heat they emit can affect the quality of sperm and fertility, especially when regular and prolonged use. The ...
Sony launches PlayStation Vita in the Japanese market
Sony launches, Saturday, December 17 in Japan, a new handheld console, the PlayStation Vita. The successor to the PSP, released in 2004, which has sold ...
Control the TV with Voice
In 2002, the hero of the film Minority Report for Steven Spielberg 's flying control screens with force movements of the fingers and hands, thus ...
